Honest comparison

Lose It alternative: Healify vs Lose It

Short answer: Lose It is a calorie counter and weight-loss app. Healify is an AI health coach named Anna. Pick Lose It if logging meals against a calorie budget is the job. Pick Healify if you want a coach working from your Apple Health data, bloodwork and meal plans.

FeatureHealifyLose It
Primary valueConversational coaching with Anna, plus bloodwork reports and meal plansA daily calorie budget, meal logging, and weight tracking
Free planYes: chat with Anna up to 30 messages, 1 bloodwork report, 1 meal plan, Apple HealthKit, daily health scoreYes. Basic is free and includes a personalized daily calorie budget and the food database
Free trialNo free trial on Life+A 7-day Premium trial for new users who have not tried Premium before
Paid priceLife+: $9.99/month or $79.99/year (US App Store price; other countries see their own price in the app)$79.99 a year in the US, and it renews yearly. Lifetime is $299.99 once, or $229.99 for an active Premium member
Food loggingMeal plans (1 on Free, unlimited on Life+); no food-logging database listed on the pricing pageMeal logging on the free plan. Barcode scanning, photo logging and voice logging are Premium
Bloodwork and DNABloodwork reports (1 on Free, unlimited on Life+); DNA analysis integration on Life+Not listed in its membership help article
Apple HealthApple HealthKit integration on Free and Life+Watch and tracker sync is listed as a Premium feature
Best forPeople who want a coach working from their dataPeople who want a calorie budget and a food log

Lose It details checked on 2026-10-18 and can change. Sources: loseit.com, How it works, membership tiers and pricing (updated September 9, 2026), and What is Lose It Premium (updated August 4, 2026). Healify details: see pricing.

What Lose It does well

Lose It is built around a daily calorie budget and a food log. Its site says the app is free to download, sets a budget from your age, height, weight and goal, and lets you scan a barcode, photograph a plate, or say what you ate. Its membership article says Basic includes that budget and a food database of over 50 million foods, at $0. Premium is $79.99 a year in the US and renews yearly. Premium adds barcode scanning, photo and voice logging, custom water, sleep and nutrient goals, and watch sync. A 7-day trial is for people who have not tried Premium before. If logging food against a calorie budget is the job, Lose It is the more specialized tool. (loseit.com, membership tiers)

Choose Healify if

You want a coach more than a counter. Healify starts on a free plan: chat with Anna up to 30 messages, 1 bloodwork report, 1 meal plan, Apple HealthKit and a daily health score. Healify Life+ adds unlimited Anna coaching (chat and voice), unlimited bloodwork analysis and meal plans, DNA analysis integration, guided meditation and mental health assessments, and weekly and monthly health reports. Life+ costs $9.99 per month or $79.99 per year at the US App Store price, has no free trial, and can be cancelled anytime in iOS Settings. See pricing for details.

The honest bottom line

These are different tools. Lose It is a calorie counter and weight-loss app. Healify is a coach that works from your health data. Anna is a coach, not a clinician.

Frequently asked questions

Is Healify a direct Lose It replacement?

Not like for like. Lose It is a calorie counter with a daily budget, a large food database, and meal logging. Barcode, photo and voice logging are Premium. Healify is an AI health coach (Anna) with chat and voice coaching, bloodwork reports, meal plans and Apple HealthKit. If daily food logging is the job, Lose It is the more specialized tool. If you want one coach across your health data, Healify is the alternative.

How much do Lose It and Healify cost?

Healify has a Free plan and Healify Life+ at $9.99 per month or $79.99 per year (US App Store price; other countries see their own price in the app). Lose It's help center lists Basic at $0 and Premium at $79.99 a year in the US, renewing yearly. Lifetime is $299.99 once, or $229.99 if you already pay for Premium. Its help center also says prices can change with offers.

Do Lose It and Healify have a free trial or a free plan?

Lose It's help center says Basic is free, and that new users who have not tried Premium can get a 7-day trial. Healify has a Free plan (chat with Anna up to 30 messages, 1 bloodwork report, 1 meal plan, Apple HealthKit, and a daily health score). Healify Life+ has no free trial; you pay from day one and can cancel anytime in iOS Settings.

Does Healify count calories and log food like Lose It?

Lose It's membership article says Basic includes a daily calorie budget and a food database of over 50 million foods, and that barcode, photo and voice logging are Premium. Healify's pricing page lists meal plans (1 on Free, unlimited on Life+) rather than a food-logging database. If you want to log every meal, choose Lose It.

Does either app connect to Apple Health?

Healify includes Apple HealthKit integration on both Free and Life+. Lose It's membership article lists automatic sync with smartwatches and fitness trackers as a Premium feature, not as part of Basic.

Can Anna replace a doctor or a dietitian?

No. Anna is a coach, not a clinician.

Try Healify free — your AI health coach

Personalized nutrition, fitness, and wellness insights based on your health data.

Anna is a coach, not a clinician. Privacy

Bevel shows the chart. Anna tells you what to do.